Keshav’s return after 14 years of exile shook the politics of UP:

News India Live, Digital Desk: It is not possible that the events of Ramayana are not mentioned in Indian politics, especially in Uttar Pradesh. On hearing the words ’14 years of exile’, the sacrifice of Lord Ram comes to mind, but these days in the political circles of UP, it is being interpreted to mean something else. The news is big, a 14 year old cycle of Keshav Prasad Maurya has been completed and BJP has once again handed over the command to him.

But wait, just knowing the news is not enough. We have to understand why BJP has again expressed confidence in its old commander and what is the ‘inside story’ behind it?

1. The magic of 2017 and that victory
If you go back a bit and remember the 2017 elections, you will remember that at that time it was Keshav Prasad Maurya who had prepared the ground for BJP in UP as the State President. It was the result of his hard work and strategy that BJP registered such a historic victory, which surprised everyone. His popularity was at its peak at that time. Now that the party has brought him back in the same role, the message is clear—BJP needs the same old aggressive style and ‘guarantee of victory’.

2. What is the mathematics of 14 years of ‘exile’?
Political pundits are calling this return the end of ’14 years of exile’. Actually, the wheel of time keeps turning in politics. Keshav Prasad Maurya has struggled for a very long time for the organization. This ‘exile’ was not about distance from power, but about the ‘complete rights’ to which they were considered entitled. Now that he has got the command again, it is no less than a celebration for his supporters. This is considered to be the result of his loyalty.

3. OBC Vote Bank and Social Engineering
Keshav Prasad Maurya’s return is not just a change of post, but it is a part of a huge ‘social engineering’. Keshav Maurya is a big face of backward class (OBC). Whoever gets the OBC votes in UP politics, consider that he has the chair. The opposition is continuously talking about caste census and PDA, in such a situation, BJP has forced the opponents to think by playing the ‘trump ace’ in the form of Keshav.

4. Preparation to breathe new life into the organization
It is often seen that when a leader remains in power for a long time, there is a distance between the organization and the workers. Keshav Prasad Maurya is considered a man of organization. They know the pulse of the workers. With his arrival, efforts are being made to rekindle the enthusiasm that was there among the grassroots level workers in 2017. He is a leader who believes more in sweating in public than in AC rooms.

5. Roadmap for 2027 ready?
This change is not just for today, but the eyes are also on the 2027 assembly elections. BJP wants to strengthen its fortifications from now on. Keshav Prasad Maurya’s aggressive attitude and his organizational ability will give the party the edge it needs to deal with the coming challenges.