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Auto Desk, New Delhi. These days a new ‘uncrowned king’ has emerged in the Indian two-wheeler market. The latest sales figures for January 2026 have made the big giants of the auto industry sweat. merely ₹72,000 (on-road) An affordable bike with a starting price of Rs. 1,000 has broken all sales records and secured its place in the list of ‘Top-10 two-wheelers’ of the country. This bike, launched keeping in mind the needs of middle class families, has now become the pride of every showroom.
Long queues at showrooms, ‘sold out’ as soon as stock is available
The news coming from showrooms across the country is shocking. There has been such a huge crowd of customers to buy this bike that ‘sold out’ boards are being put up within a few hours as soon as the stock arrives. According to showroom operators, due to low maintenance and low price, young and working people are adopting it readily. The situation is that despite the increased waiting period, people are ready to wait for hours to book this bike.
3 big ‘X-Factors’ behind success
Auto experts believe there are three main reasons behind the wild success of this bike:
Fit the budget: The on-road price of ₹72,000 makes it the most affordable option within the reach of the common man.
Incredible Mileage: This is no less than a boon for the customers troubled by petrol prices, because this bike 70 to 80 km per liter It is giving excellent mileage.
Strong and durable: Its performance and durability despite rough roads and rough use has won the hearts of Indian customers.
Made a dent in the empire of giants
Till now the Indian market was considered to be the monopoly of giants like Hero Splendor and Honda Activa, but this budget bike (potentially: Honda Shine 100 Or Hero HF Deluxe) has surprised everyone by joining the top-10 list. It has been proven that today’s customer is not just after the brand but wants ‘value for money’.
What do auto experts say?
Experts say that the mood of Indian customers has changed in 2026. Now people are giving preference to such vehicles which are light on the pocket and strong on the roads. If you are also looking for a reliable ride for yourself, then you can get complete information by visiting the nearest dealer or online portal for the latest on-road price and discount offers in your city.
North India Statesman